Internationally recognized information tools to enable individual and institutional consumers to make informed choices

Internationally recognized information tools to enable individual and institutional consumers to make informed choices

Asong Valantine Tellen1, Chi Napoleon Forpah2, Judith Ngang3

1Pan African Institute for Development – West Africa (PAID-WA), P.O.Box 133, Buea, Cameroon; 2Watershed Task Group, P.O Box 13206 Douala, Cameroon; 3NEHSU FOODS Company LTD, Douala, Cameroon

A Budget and Implementation Plan in support of the “Internationally recognized information tools to enable individual and institutional consumers to make informed choices” was developed by the Pan African Institute for Development, West Africa (PAID-WA), Buea, following the contract as stipulated in the De Minimis Funding Agreement with the UNEP, to guide the development of sustainability strategies that responds to demands of the global markets and the local community, using a life cycle management capability framework (the Life Cycle Management Capability Maturity Model (LCM-CMM)) for businesses designed by Swarr et al. (2012), employed in October 2014 by NEHSU FOODS processing company, in the context of the UNEP’s pilot project for Cameroon. Key achievements include: a developed and prioritized key performance indicators along product value chain; a one year action plan in the context of life cycle management, developed using the key performance indicators; trained 5 permanent staff of NESHU FOOD company, on specific life cycle management tools; developed a management information system that facilitates data storage and manipulation to facilitate reporting on indicators including financial situation and geo-distribution of products; outreached three sister organizations through experience sharing; increased profit margin by 25% by the end of the project. Implementation challenges include: unavailability of funds to support project implementation and Baseline and planning, causing a delay in the start of the project leading to extension of the project into the year 2015. Lessons learned: data paucity indicated the inability of small scale company to provide enough information for decision making, but the MIS could adapt available data and still show vital information linking various KPIs, hence permitting the linking of information between KPIs of different values chains components which provide enough evidence to make reasonable and timely decisions for the company. LCM-CMM increased profit margin of NESHU FOOD Company by 25%.